COMMUNICATE

build your brand, reputation and fan base inside and out

brand + strategy + communications + audience alignment

We believe that communications and PR (public relations) that makes an impact requires an integrated approach. What you say to your internal stakeholders should match-up with what you say to your external stakeholders. What you promote as your value proposition and brand promise has to match-up with the customer experience in real life. That's why we start with an understanding of all of your audiences and channels, then partner with you to determine the best ways to connect with them where they're reading, working, traveling and watching.

 

// chief communicator development

//  competitor review

//  content lab/marketing

//  crisis communications

//  employee communications

//  employer/recruitment branding

//  media relations

//  media training

//  measurement

//  message development

//  PR planning + budgeting

//  social connections

//  voice of the customer insights


BUILD

grow by integrating sales, marketing + communications

sales strategy > lead generation > business development

There's a special something that gets unleashed when an organization aligns its marketing, communications and sales disciplines. Organizations that take the time and energy to ensure their marketing team is in sync with their sales team, and that communications is a lynch pin across both, gain clarity of message, consistency of presence and powerful brand and sales results.

 

// competitor analysis

// full-staff ambassadors

// influencer connections

// market positioning strategy

// prospect targeting strategy

// presentation training

// sales planning

// sales presentations

// sales team recruitment marketing

// sales team training

// social selling strategy + planning

// win/loss insights


CRAFT

need some good content? Check out our CONTENT LAB

research + writing + editing + design + production

Sometimes you just need some good, fresh content. Because we take the time to understand your audiences and what they care about, we can develop fresh content that aligns with your brand. If you need help keeping your website, blogs, social media channels and PR initiatives fresh and engaging - we're your content marketing crew.

 

// annual reports

// biographies

// blog posts

// bylined articles

// direct mail copy

// event marketing

// investor decks

// key messages

// newsletters

// photography

// presentations

// press releases

// social media content

// surveys

// videos

// website copy

// white papers


GO DIGITAL

CREATE MEANINGFUL CONNECTIONS FOR YOUR BRAND ONLINE

In today’s connected world, having a strong digital brand is mission critical for most businesses. That’s why The Connective Agency has partnered with Imaginuity. Together, we deliver integrated marketing/communications expertise to enable our clients to leverage the right channels at the right time to create the most meaningful connections.

 

Imaginuity brings deep expertise in:

// creative

// data analytics

// digital + social media

// mobile

// search optimization

// strategy

// technology

// user experience

For more information about our awesome partner, visit: www.imaginuity.com